Take a lot of noughts, and lots of bumping, shaking, virtual-reality techno-foolery, and you've got the Sega experience. Located between the concrete monoliths of the Entertainment Centre and the Imax cinema, this $80-million, 10,000-square-metre complex is part theme park, part video-game arcade, purportedly offering the latest and greatest games and rides for children of all ages, as well - theoretically - their parents. Though we all know the parents are given a go at the joystick just to loosen up their wallet-opening skills.
Highlights include the VR-1, a ride combining moving seats with VR head-sets to create a 360-degree animated environment, and the Magic Motion Theatre, where moving seats co-ordinate with the on-screen images to give the impression you're riding the world's largest roller-coaster, taking a ride on a dare-devil stunt plane or taking a spaceship trip to Venus. The Mad Bazooka ride is like dodgem cars with foam balls you can shoot at other drivers, and Ghost Hunters is a ghost train where you get to shoot back. And then there are all the computer games every geek could hope for, from antiques like Space Invaders and Pacman to the latest Mortal Kombat punch-'em-ups. A gimballed flight simulator will send you spinning around the virtual heavens, dogfighting with video opponents. And parents will be elbowing aside the kids for the interactive Formula One cars, racing the driversseated beside them.